The 21st CCLC Program of the Massachusetts Department of Elementary and Secondary Education (ESE) has created this on-line community where we can learn from each other and experts in the field about what works to better serve young people across the Commonwealth. Maintaining and sustaining quality 21st CCLC programming is no easy task. ESE recognizes this fact and has developed this blog to help support your efforts.
Thursday, May 29, 2008
JC Penney Customers Contribute $840,000 for Afterschool Programs
Last month, the JCPenney Corporation embarked on their Afterschool Round-Up Campaign. Over a 10-day period, JCPenney customers had the option of rounding up the amount of the purchases to the nearest whole dollar and donate the difference to JCPenney's Afterschool Fund. As a result, customers donated $840,000 in which JCPenney contributed an additional $500,000 to make available $1.3M for afterschool programs nationally.
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